Do you have a local business? Does your business gets listed 1st in Google? If not, then Rotterdam Digital has a solution for You!
There is a huge technology company known mainly for its search engine. Search engine helps people find information online quickly and easily. We call it GOOGLE.
Google offers many other services, like Gmail for email, Google Maps for navigation, and Google Drive for storing files and gives you an opportunity to build online business, which is Google Business.
What is GBM? What does it do?
GBM (Google Business Management) is process where we use a set of tools for proper Business Optimization, AKA – online popularization.
To understand better I will give you a small description of Google tools :
Google My Business | This is a free tool provided by Google that allows businesses to create and manage their online presence across Google, including Google Search and Google Maps. It enables businesses to update their information, respond to customer reviews(which is very important), and interact with customers. However, Google has its own rules. Read here. |
Google ADS (Advertisement) | Formerly known as Google AdWords, Google Ads is an advertising platform where businesses can create and run ads to reach potential customers through Google Search, YouTube, and other Google partner sites. Effective management of Google Ads involves optimizing ad campaigns, selecting relevant keywords, and analyzing performance metrics. |
Google Analytics | This is a powerful web analytics tool that helps businesses track and analyze website traffic, user behavior, and conversions. By understanding how users interact with their website, businesses can make informed decisions to improve their online presence and marketing strategies. |
Google Workspace | This is a suite of productivity tools offered by Google, including Gmail, Google Drive, Google Calendar, Google Docs, and more. Businesses can use these tools for communication, collaboration, document management, and project coordination. |
Google Search Console | This tool provides insights into how Google views a website, including information on website performance, search queries that lead to the website, and any issues that may affect its visibility in Google Search results. It helps businesses optimize their website for better search engine visibility. |
To properly manage Google Tools and your business, build a strategy. In Strategy we are including SEO ( Search Engine Optimization), paid advertising campaigns, data analysis and proper strategic content creation.